Checklist for Product Photography
The demand for good content and eye catching media increases as the digital market grows. Check out the 4 things you need to consider when hiring a Service or Product Photographer. There are 4 things to check when you are hiring a photographer to shoot your product...
A Really Good Idea — Awards AND Headshots
Here's a unique situation -- a company is having their awards banquet. Since most of the employees from other locations will be present, they ALSO want to get corporate headshots. What a great opportunity for a company to save on the expense of hiring an event...
Macy’s Go Red Event
Each February, Macy's links their customers with the American Heart Association's Go Red For Women movement. Many hours go into making this event a success. We were proud to help capture the moments. To learn more about this event, check out Macy's Go Red campaign....
Not All Business Photography Is For Selling
An interesting project came across our desk -- the company, Wish of a Lifetime, contacted us. If you don't know, Wish of a Lifetime is a company that grants wishes to senior citizens. "Wishes connect seniors to people, purpose, and passions to eliminate feelings of...
Product Images For Catalogue
A local business contacted us to help them with their Product Catalogue. The interesting aspect of catalogue photography is what it can include -- food, fashion, or everyday products, such as groceries and books. Determining the right lighting will depend on what...
Symphony Guild’s Kitchen Tour
30+ days and counting until the The Symphony Guild of Charlotte, Inc.'s fabulous annual "Heart of the Home" Kitchen Tour! This is the Guild's main fundraising campaign, and we were so happy to do the pictures for this event. Check out some of the coolest kitchens in...
Green Screen For Business
Any company has a number of marketing items that they can hand out to their customers. You've probably got at least one pen in your desk with the name of a company on it. Those are nice and useful but more companies are looking for something "different". This week,...
Your Product IS A Service
What if your company's product IS a service? Maybe it's a service -- financial, legal, consultant? How do you best represent your brand when your brand is mental? Maybe the shot you are thinking is a "power" shot. Check out these shots that get that convey power...
Say Goodbye To Bad Images
Are you currently using bad stock images for your company's products? Your customers (and potential customers) can spot a stock image from a mile away. When it comes to communicating the essence of your brand, our team is the way to go. Our expert photography team...
NC Masonic Grand Lodge Elects New Grand Master
The Grand Lodge of Masons in North Carolina recently elected Douglas Caudle as their 2015 Grand Master. Genesis was fortunate enough to be asked to produce the portrait for the Grand Lodge archives. #ncmason